Archive for September, 2011

B2B Marketing

The Dual Critical Roles Customer Relationship Management Plays in a Web Project

They say you learn from your mistakes, but in the current economic and virtual climate we live in, a single mistake can lead to a company’s ultimate demise!

B2B Marketing

5 Ways to fix Your Ailing Brand

Is your brand sick and losing life? Can you save it, or will you have to bury it and move on? We hope it’s not the latter. Creating a brand is so much harder than fixing one. But if you look at examples throughout history, you may be surprised to find that even the big players have had ailing brands that needed to be repaired.