All posts tagged email marketing

B2B Marketing

Engaging B2B Customers through Email Marketing

Email marketing is still one of the most effective outbound marketing tactics to generate leads and acquire customers.

B2B Marketing

5 Email Marketing Essentials, and 12 Ways to Ensure its Read and Responded to.

In this day and age of social media, using the term ‘email marketing’ may sound a tad old-fashioned. Yet direct marketing via email blasts continues to be the leading online marketing tool, and here’s a simple reason why – using it helps you move the dialogue from a very general level (think facebook and twitter) to a more personal one-to-one speak.

B2B Marketing

How to use Email Signatures Effectively in 7 Easy Steps

Handwriting experts would tell you that a person’s signature speaks volumes about who they are and indeed, even what they do. In today’s electronic world, we rarely get to see […]